Americana Communications Appoints Cassandra Dowell as US Managing Director, Driving Client Growth and Service Expansion in Milestone First Year

Strategic Appointment Aligns With Agency Attendance at Marijuana Business Conference 2024 and Sponsorship of The Emjays International Cannabis Awards

MANCHESTER, United Kingdom - (NewMediaWire) - November 26, 2024 - Americana Communications Ltd. (“Americana Communications” or “Americana” or “the Company”), a dynamic global communications agency specializing in new and emerging markets, health & wellness and tech sectors, is proud to announce the appointment of Cassandra Dowell as US Managing Director. Dowell, an accomplished professional in media relations and strategic communications, will lead Americana's expansion and client services across the North American market.

Dowell brings over a decade of cannabis industry and public relations experience to Americana, previously serving as VP of Communications for one of Illinois’ first licensed cultivators and as an award-winning journalist covering both Chicagoland and cannabis business topics. Before joining Americana, she was the interim CEO of CMW Media, one of the nation’s first cannabis public relations firms. In this role, she developed and executed campaigns for multiple IPOs and public companies traded on Nasdaq, represented the Emerald Conference during its acquisition by the Marijuana Business Conference, and played a key communications role in Grassroots’ $875 million acquisition by Curaleaf.

“I’m thrilled to support our team’s international reach to amplify our clients’ voices at such an exciting time of growth and opportunity for emerging markets,” said Cassandra Dowell, US Managing Director of Americana Communications. “Americana’s commitment to strategic, impactful storytelling has already resonated with clients across multiple industries, and as we continue expanding our services and client roster, I’m eager to build on this momentum. Having witnessed legal cannabis and alternative health products evolve across the North American market, I’ve observed the development of a collaborative dynamic between business owners and regulatory officials. This collaboration highlights the potential for growth and innovation in these unique sectors.”

As a nominee for PR Agency of the Year at The Emjays Awards during MJBiz Conference 2024, Americana is also proud to be one of the event’s sponsors. The Emjays Awards will take place on Thursday, Dec. 5 at the Palms Hotel & Casino Las Vegas, during the MJBiz Conference that runs Dec. 3-6 at the Las Vegas Convention Center in Las Vegas, Nevada.

Leading into Americana’s participation at The Emjays Awards at MJBiz Conference 2024, Americana also announces the expansion of its international PR team with the Company’s new offices in Manchester, England.

Additionally, Americana now offers a comprehensive suite of Social Media services as part of its offerings. This award nomination and service expansion reflects the agency's commitment to delivering an integrated approach for its clients, combining PR and Social Media expertise to amplify brand presence, power thought leadership and drive impactful engagement.

Americana’s client base has seen significant growth in its first year, with the recent onboarding of Sauce Essentials and Exclusive Brands. By doubling its client roster within the first year, Americana is solidifying its position as a leader in tailored communication strategies that resonate with diverse audiences across multiple industries.

“Cassandra’s experience and strategic insight makes her a brilliant addition to our team as we expand our global operations,” said Nicole Farah, Founder and UK Managing Director of Americana Communications. “Her leadership will be key in delivering for our North America-based clients to support their reach, brand influence and market value. We’re also thrilled to expand our Social Media services, allowing Americana to offer more robust and cohesive communications strategies to meet the evolving needs of our clients.”

Americana Communications remains dedicated to helping brands tell their stories effectively, blending innovative PR strategies with targeted social media initiatives to achieve meaningful, measurable results. To learn more about Americana Communications, visit their website at www.americanapr.com.

About Americana Communications Ltd.

Americana Communications Ltd., a distinguished global communications agency with strategically located offices in Manchester and Los Angeles, serves as the gateway to unparalleled expertise in new and emerging markets, health & wellness, and tech B2B/B2C PR and social media. Founded by seasoned experts boasting over three decades of combined experience, Americana Communications transcends the traditional communications agency model to become dedicated partners in propelling brands to the forefront of industry recognition. Americana Communications’ global perspective drives an unwavering commitment to excellence, ensuring they remain at the cutting edge of industry trends and insights. For more information about Americana Communications and company developments, visit www.americanapr.com, and follow Americana on Instagram @americana.pr.

Ready to embark on your PR and social journey with Americana Communications? Contact the team today at info@americanapr.com.