The Perfect Rosh Hashana Gift: An iPhone App That Measures Breast Size

Did you know eight out of ten women wear the wrong bra size? Of course you didn't. Now, thanks to Israeli iPhone app dev house, Digital Relations , you can celebrate the Jewish New Year with the correct support your loved ones' bosoms need. Say hello to FITS , the iPhone app that helps you measure breast size. Happy new year indeed! The story behind the app is that one of the developers at Digital Relations had an "embarrassing session with the saleswoman at the bra-shop". As he made his cowardly escape, and evidently being a full-fledged dork, he thought to himself "hey, there should be an app for exactly these situations."