Enhanced eBooks: Valuable Sales Tool or Just a Gimmick? (TCTV)

New technologies usually allow for more . In the move from print media to the Web the "more" was comments, slideshows and of course rapid-fire content. In the move from VHS to DVDs the "more" was all sorts of behind the scenes footage and director commentaries. In the move from Blackberries to iPhones, the "more" was a wonderland of new apps and a browser experience that didn't make your eyes bleed. In a world of eBook readers, more is starting to creep in, but it's unclear whether this is a more that will actually sell books, or a more that only a handful of superfans care about.