“Remember My Service” recognition program to affect all Active, Guard, and Reserve Soldiers; Private sector invited to support; Communication platform for families to better understand Soldiers’ service
PRLog - Oct. 11, 2013 - WASHINGTON, D.C. -- Announcing a first partnership of its kind today, the Association of the U.S. Army (AUSA) and Remember My Service (RMS) Productions have joined forces to provide a recognition and historical program Army-wide that will assist commanders with unit esprit-de-corps, morale, and pride, as well as establish an important communication platform for Soldiers and families to reinforce understanding of their service. (Watch About RMS video)
As the “Voice of the Army” since 1950, AUSA’s mission--to increase public support and awareness of the world’s best Army--is enhanced by this partnership.
Commenting on the AUSA partnership with RMS, Gen. Gordon R. Sullivan, USA, Ret., AUSA president, said, “The mission of the Remember My Service program is borrowed directly from the Center of Military History’s operating manual: ‘Military history serves to inspire soldiers and give them pride in their profession. Unit morale can only improve when the individual soldiers of a unit come to realize that they are part of a larger entity with a record of respected accomplishments.”*
“Since 2006, the RMS program has provided commanding officers the opportunity to present more than 250,000 service members a copy of their unit history in recognition of what they have accomplished together.”
Adding, “Today, AUSA is pleased to partner with RMS to bring this program to commands throughout the Army.”
Remember My Service has been the premiere full-service historical program serving U.S. military members, who receive their unit’s RMS historical record in both traditional print and multimedia interactive DVD-ROM/eBook formats.
“Our mission is simple: to use Unit history to help build esprit-de-corps, morale, and pride for both the soldiers and their families,” explains RMS President Sharlene Hawkes. “By telling the story at the unit level, communication increases with the family and community, and this improves understanding, and, consequently, support. We are proud to accomplish this with our esteemed partner, the Association of the United States Army.”
RMS’s innovative program with proprietary technology allows Commands to easily submit all unclassified historical and current communications (newsletters, photos, video interviews and messages, print and broadcast media, program agendas, letters, historical documents, etc.) to RMS that will allow the RMS team to fully produce one master “story” in the form of a high-quality book with dual layer DVD-ROMs/eBook including fully produced video features.
By showcasing each individual and his/her bio (limited for security purposes), the project’s value increases as a long-term heirloom commemorative, perfect for displaying in the service member’s home. Further, this historical commemorative allows the senior leadership to help shape what their soldiers will remember about their service and their unit.
In accordance with RMS policy, all digital assets will be archived with the Center of Military History, the Army Historical Foundation, and the Library of Congress Veterans History Project, and those national partners sponsoring divisions and brigades.
RMS will coordinate all sponsor participation at both national and local levels. Sponsorship levels will include a maximum of five national partners, and/or ten local partners per Division/Brigade. National partners will be given the option of including a “thank you for your service” message on every Unit project created Army-wide; local partners’ message will be included on the specific Division/Brigade they are supporting.
*The CMH manual was developed according to Army Regulations, including Army Regulation 870-5 (6-1) a. Organizational history is the institutional memory of a military organization. It should be used to increase individual morale and organizational esprit, as well as public pride and respect for Army organizations.
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About Association of the United States Army
Since 1950, the Association of the United States Army has worked to support all aspects of national security while advancing the interests of America's Army and the men and women who serve.
AUSA is a private, non-profit educational organization that supports America's Army: Active, National Guard, Reserve, Civilians, Retirees, Government Civilians, Wounded Warriors, Veterans, and family members. AUSA provides numerous Professional Development Opportunities at a variety of local and national events.
AUSA represents every American Soldier by:
Being the voice for all components of America's Army
Fostering public support of the Army's role in national security
Providing professional education and information programs
About RMS Productions
Remember My Service (RMS) Productions (www.RememberMyService.com) is the only full-service multi-media production and traditional publication house to bring innovative, premium historical Commemoratives to the Military and the private sector. RMS is a wholly owned subsidiary of StoryRock (founded in 1998), the leading provider of digital content management technology for both interactive and print output for private consumer use (visit www.MyMemories.com). RMS has produced premium commemoratives (DVD-ROM and hardbound book) for over 250,000 Service members in the National Guard, Navy, and Army, including such large Commands as the Third Infantry Division, the USS Bonhomme Richard, 388th Fighter Wing, the Dept. of Defense Korean War 60th Commemoration, and 25 State National Guards (including some of the largest Commands of California, Ohio, New York, Florida, Puerto Rico, Oklahoma, Missouri, Alabama, and Oregon).
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AUSA and RMS Productions Announce Unprecedented Partnership to Tell Army Story at Unit Level
October 11, 2013 at 12:40 PM EDT
