El Segundo, CA - London : Los Angeles (LO:LA) recently published a new report called, “5 Compelling Reasons to Consider a Go-to-Market Strategy for Your Business”. A GTM helps businesses coordinate their messaging to launch a new product or service.
El Segundo,United States - December 29, 2022 /PressCable/ —
The new report explains that a GTM helps a business develop a unique identity through targeted messaging and planning. When used correctly, a go-to-market strategy can revitalize a stagnant marketing plan, allowing a brand to reintroduce itself to its target market and attract more high-quality leads.
More details can be found at https://www.thelolaagency.com/2022/12/05/5-compelling-reasons-to-consider-a-go-to-market-strategy-for-your-business
LO:LA details in its new report that while a GTM is typically used for the launch of a new product, it can also be used as an internal document to review the company’s mission and vision. This is because a new product needs to be aligned with the company’s goals; otherwise, the brand will be perceived as disingenuous and inauthentic.
The main advantage of considering a GTM is that it helps outline goals. LO:LA says that when putting together a marketing strategy, it is crucial that the product aligns with the company’s core values. This clarifies the reasons for the new product launch and what the company plans to achieve. This helps focus the marketing strategy and answers several questions such as “What problem are we trying to solve?”, and “Who are our customers?”.
Small businesses or companies with a struggling marketing strategy can consider a GTM to identify potential risks. All GTM strategies require extensive research, particularly on the risks relating to new products. A well-researched GTM prepares a small business for the potential challenges of a launch, which allows them to design fail-safes beforehand.
LO:LA goes in-depth on the other reasons business executives should consider a GTM strategy for a stronger marketing plan.
The agency was founded in 2017 with the mission of reimagining the advertising creative that finds magic in the moments that matter.
As seen in the report, “When you are about to launch a new product or service, you should do your best to ensure it is a success. The best way to make that happen is by developing a go-to-market strategy. Creating a comprehensive strategy can help you mitigate potential risks and optimize the success of your new products.”
Interested parties can find more information by visiting https://www.thelolaagency.com/2022/12/05/5-compelling-reasons-to-consider-a-go-to-market-strategy-for-your-business
Contact Info:
Name: Nick Platt
Email: Send Email
Organization: London : Los Angeles (LO:LA)
Address: 840 Apollo Street Suite 100, El Segundo, CA 90245, United States
Website: https://www.thelolaagency.com
Source: PressCable
Release ID: 89087196
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