Reach Right Wins SIMA Foundation Dean Fisher Innovation Scholarship

United States - July 25, 2023 —

The snow industry is about to witness a groundbreaking transformation thanks to Reach Right, the brainchild of its visionary founder, James Pladson. Recently awarded the prestigious SIMA Foundation Dean Fisher Innovation Scholarship, Reach Right has been garnering attention for its remarkable contributions to the commercial and residential snow removal sectors.

James Pladson and his dedicated team at Reach Right have poured their hearts and souls into creating a game-changing product that promises to revolutionize the way snow industry professionals work. Their tireless efforts have resulted in an ingenious Shovel Attachment that keeps workers upright, significantly boosting efficiency and productivity.

Elated by the recognition, James Pladson expressed his gratitude, saying, "It's truly an honor to receive the Dean Fisher Innovation Scholarship. We've poured countless hours into designing a product that we genuinely believe will save time, money and reduce the risk of injury for snow industry workers. Reach Right is not just a quick money-making idea; we've always strived for durability and reliability to meet the demands of this industry. To be honored with this award just a month after our launch feels incredibly validating. We hope this recognition propels our product into the hands of hardworking professionals seeking a little relief."

The Reach Right Tool is a versatile handle that can be easily attached to most long-handle tools, and it comes with a plethora of physical benefits. According to a study conducted by Fargo Ergonomics, a company led by Occupational Therapists and Ergonomics Assessment Specialists, Reach Right:

  • Improves posture by reducing forward bending
  • Allows workers to keep both upper extremities in the power zone, minimizing discomfort
  • Offers easy adjustability to accommodate various worker sizes
  • Accommodates both left- and right-hand dominance
  • Enhances upper extremity positioning by reducing excessive pronation and supination

About Reach Right:

A true Pride of Dakota company, Reach Right, is the result of James Pladson's passion for reducing overuse injuries in the snow removal and yard work industries. Through relentless dedication and more than 25 prototypes, Reach Right has evolved into the remarkable Shovel Attachment available on their website.

About Dean L. Fisher and the SIMA Foundation Dean Fisher Innovation Scholarship:

The late Dean L. Fisher was a problem-solving enthusiast, studying civil and mechanical engineering at the Kansas State College of Engineering & Agriculture and the U.S. Naval Academy. He revolutionized the snow industry by inventing the first plow to mount on Willys Jeeps, marking the birth of the iconic Jeep brand. Over the years, Fisher continued to innovate, introducing trip-edge technology and under-the-hood, belt-driven hydraulic systems. His remarkable contributions earned him SIMA's Lifetime Achievement Award, the association's highest honor. Today, the FISHER® brand stands tall as one of the premier names in the snow and ice control industry.

The SIMA Foundation Dean Fisher Innovation Scholarship, brought to you by the SIMA Foundation, serves as an inspiration for innovation within industry suppliers. The scholarship recognizes the independent spirit of groundbreaking products and services that benefit the snow and ice management industry in the US and Canada.

Contact Info:
Name: James Pladson
Email: Send Email
Organization: Reach Right USA
Phone: 701.280.0000
Website: https://reachrightusa.com/

Release ID: 89103039

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