Commercial Leaders Driving Modern Sales Excellence in Food & Beverage Honored by Datassential

Xceed Foodservice Group, a portfolio company of San Francisco Equity Partners, today announced that Sean Stanley, VP Marketing & Analytics, and Dave Bremner, Director, Data & Analytics have been named 2026 Sales Leadership Award Winners by Datassential, the global authority on food and beverage intelligence.

The Sales Leadership Awards recognize standout commercial leaders across operators, manufacturers, distributors, and solution providers who are delivering outsized impact in one of the most competitive and fast-changing industries in the world.

In today’s volatile market — shaped by shifting consumer demand and increasing channel complexity — sales leadership has become a true competitive advantage. Winners are recognized for translating market intelligence into faster, sharper execution and measurable business results.

Stanley and Bremner were honored for pioneering a custom platform that transforms raw data into strategic action. By leveraging their Axis360 ecosystem, these advancements not only optimize go-to-market execution but define a new standard for the brokerage industry.

“It is incredibly rewarding to be at the forefront of this data-driven evolution within the foodservice community,” said Stanley. “Datassential has been a critical partner in the foundation of everything we've built."

This recognition reflects both individual leadership and Xceed Foodservice’s commitment to building a commercially intelligent organization that adapts quickly and competes with precision.

“Sales in food and beverage has become an intelligence game,” said Debra Wolman, Chief Sales Officer at Datassential. “The leaders we’re recognizing are seeing demand shifts earlier, prioritizing smarter, and executing with the precision that separates high-performing teams from everyone else.”

For more information about the 2026 Sales Leadership Awards, visit Datassential.com/sales-leaders.

About Xceed Foodservice Group

Xceed Foodservice Group is a brokerage organization that provides sales and marketing services to food suppliers within the foodservice ecosystem. Xceed has developed extensive coverage across the U.S. West Coast, Southwest, Midwest, Southeast and Mid-Atlantic, and focuses on providing its clients with localized market knowledge, access and engagement to enable sustained growth in the food-away-from-home space. The platform will continue to expand its geographical reach through partnerships with best-in-class regional foodservice brokerages in complementary markets.

For more information, please visit https://www.xceedfoodservicegroup.com/.

About Datassential

Datassential is the global authority on food and beverage intelligence. Through its AI-powered platform, Datassential One, the company unifies menu, consumer, and sales intelligence to help commercial teams identify demand shifts, prioritize opportunities, and move faster than competitors. More than 90% of leading foodservice and CPG companies rely on Datassential to fuel smarter growth decisions.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260227048945/en/

Xceed Foodservice Group executives Sean Stanley and Dave Bremner have been named 2026 Sales Leadership Award Winners by Datassential, the global authority on food and beverage intelligence.