Martec Media (321-345-7222) has released a new guide for local businesses looking to boost their Google Maps ranking—with expert Google Business Profile optimization tips.
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The new guide, titled "Rank Higher On Google Maps: Agency Strategy Guide & SEO Tips", provides insights into the various elements that contribute to higher rankings and visibility on Google Maps—and how businesses can leverage these factors to generate more customer inquiries and qualified organic traffic to their stores.
More details can be found at https://martecmedia.com/rank-higher-on-google-maps-agency-strategy-guide-seo-tips/
Google considers a business’s relevance, proximity, and trustworthiness when displaying results for search queries with local intent, explains Martec Media. One simple yet effective way businesses can demonstrate their relevance is by claiming and optimizing their Google Business Profile (formerly "Google My Business").
As it notes, creating a Google Business Profile (GBP) is free and gives one control over the information that is displayed by the search engine. But just setting it up is not enough - readers must also fill in all the details, like their business name, office hours, address, contact details, and what they do. The guide further emphasizes the need to add detailed descriptions of the products or services they offer, upload relevant photos, and, if possible, offer a virtual tour of their facility.
Martec Media discusses the importance of maintaining consistent and accurate NAP (name, address, and phone number) information across the web, noting that inconsistent listings could make it hard for Google to verify the business, thus harming its local SEO ranking. It highlights various strategies for addressing any discrepancies, such as auditing all the business listings online.
The guide stresses how impactful customer reviews and feedback are regarding Google Maps ranking. It also notes that a strong positive library of customer testimonials builds trust and credibility and signals to the search ranking algorithms that a business is active.
For businesses wanting to take their Google Business Profile even further, the guide explains how to build relevant citations and backlinks and use Google Posts to drive customer engagement.
“The secret sauce to ranking well on Google Maps isn’t really a secret at all—it’s about relevance, distance, and prominence,” a company spokesperson said. “In this guide, we outlined easy-to-implement, practical steps for improving your Google Maps visibility.”
Interested parties can learn more at https://martecmedia.com/rank-higher-on-google-maps-agency-strategy-guide-seo-tips/
Contact Info:
Name: Dale Martin
Email: Send Email
Organization: Martec Media
Address: 2201 Arrivas Way, Melbourne, FL 32940, United States
Website: https://martecmedia.com/
Source: NewsNetwork
Release ID: 89125424
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