HolisticMarketingLab announces the addition of dedicated audio and podcast marketing services to its holistic multichannel campaigns, supporting small businesses seeking broader audience reach through on-demand listening.
-- HolisticMarketingLab has introduced an audio-first upgrade to its holistic multichannel solution, adding podcast planning, production, and syndication modules designed to help independent brands meet listeners where they spend more time: on-demand audio apps. The enhancement follows a six-month beta program involving retailers, SaaS startups, and nonprofit think tanks.
Details of the expanded service, including sample editorial calendars and distribution pathways, can be found at https://holisticmarketinglab.com/holistic-campaigns/
The agency states that the update responds to client demand for cohesive messaging across written, visual, and spoken media. By weaving branded podcasts into existing article, video, and social outputs, the new workflow aims to streamline content creation while maintaining narrative consistency and analytics reporting.
Edison Research’s 2024 “Infinite Dial” report shows that 64% of Americans aged 12 + listened to a podcast in the past month, up from 57% two years earlier. The same study notes average weekly listening of nine episodes, underscoring the channel’s growing influence on purchase decisions.
Building on those findings, HolisticMarketingLab repurposes proven blogs, guides, and social posts into brief audio spots. Its production team scripts each segment, completes editing in-house, and syndicates the finished files across major podcast platforms; the same audio is then embedded on campaign landing pages to funnel listeners back to the brand’s primary website.
“Podcasting lets brands speak in an authentic, long-form voice that blog posts alone rarely capture,” says strategy director Lena Ortiz. “Our goal is to ensure that voice aligns with every other touchpoint customers encounter.”
Founded in 2018, HolisticMarketingLab specializes in multichannel content programs that blend data-driven insights with newsroom discipline. The agency’s writers, producers, and analysts collectively craft over 4,000 assets each month for clients in technology, wellness, and professional services.
“HolisticMarketingLab’s services are tailored to amplify a brand’s online presence,” a recent client commented. “They directly addressed my biggest pain points, ensuring my message is heard by the right people.”
Further information about the upgraded podcast module and the agency’s wider services can be accessed at https://holisticmarketinglab.com/
Contact Info:
Name: Sandi Bilinski
Email: Send Email
Organization: HolisticMarketingLab
Address: Am Weinhof 7, Bad Segeberg, Schleswig-Holstein 23795, Germany
Website: https://HolisticMarketingLab.com
Source: NewsNetwork
Release ID: 89166370
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