The popular NFT and gaming project teams up with Unstoppable Domains to offer user-owned digital identities centered around the Deadfellaz brand.
SAN FRANCISCO, CA / ACCESSWIRE / August 15, 2024 / Unstoppable Domains, the world's largest onchain domain name provider and digital identity platform, today announces a collaboration with Deadfellaz, the innovative NFT and gaming project, to launch the .dfz Web3 domain.
This partnership marks a significant step in increasing user accessibility for Deadfellaz NFT holders among blockchain communities and games. The new .dfz Top-Level Domain (TLD) allows users to send and receive cryptocurrencies and NFTs using human-readable addresses across multiple blockchain platforms, including Ethereum and Polygon.
Deadfellaz, launched in 2021, has grown from a popular NFT collection into a community-driven brand leveraging NFTs, gaming, and blockchain technology. The project, co-founded by Betty and Psych, has garnered attention for its zombie-themed NFTs and innovative approach to digital identity and self-expression.
Since its inception, Deadfellaz has established itself as a leader in Web3 collaborations, partnering with major brands across various industries. Notable partnerships include collaborations with DraftKings for NFL fantasy NFTs, Steve Aoki's Dim Mak for limited-edition merchandise, Wrangler for Web3-integrated denim, and Giuseppe Zanotti for exclusive metaverse footwear.
As part of Unstoppable Domains' ecosystem, .dfz domain owners will enjoy automatic support across over 865 integrated applications, wallets, and games. Users can create a comprehensive digital identity by building and managing their online reputations through UD.me profiles. Additionally, .dfz domain owners will gain access to exclusive features and community engagement opportunities.
Betty, CEO & Co-Founder of DFZ LABS, said: "Our collaboration with Unstoppable Domains is a natural progression in our mission to empower our community with true digital ownership and identity. The .dfz domains will allow our 'Horde' to express themselves in the digital realm like never before, and they will be able to incorporate their Deadfellaz identity across platforms and applications."
Sandy Carter, Chief Operating Officer at Unstoppable Domains, said: "We're excited to partner with Deadfellaz, an amazing project that truly understands the importance of digital identity in the digital space. This collaboration shows how powerful NFT projects like this can continue to evolve and provide ongoing value to their communities through partnerships and integrations."
Like other Unstoppable-issued addresses, the .dfz domain will be available as non-fungible tokens minted on the Polygon blockchain, which users will fully own and control.
As a new partner of Unstoppable Domains, Deadfellaz will join the ranks of numerous other leading brands in strategizing and applying to the upcoming Internet Corporation for Assigned Names and Numbers (ICANN) general Top Level Domains (gTLD) application round in 2026. The goal is to create Web2-Web3 domain "twins" that allow users, brands, and companies to take the best from both worlds and fully leverage the power of Web3 domains within the traditional Internet space. If successful, the .dfz domain will join the ranks of iconic ICANN-registered generic top-level domains like .com, .net, .org, .biz, .info, and more.
For more information, please visit: https://unstoppabledomains.com/
-end-
Press Contact
press@unstoppabledomains.com
About Unstoppable Domains
Launched in 2018, Unstoppable Domains is a Web3 domain name provider and digital identity platform working to onboard the world onto Web3. Unstoppable Domains offers Web3 domains minted on the blockchain that give people full ownership and control of their digital identity, with no renewal fees. With Unstoppable Domains, people can replace lengthy alphanumeric crypto wallet addresses with a human-readable name and log into and transact with more than 720 apps, wallets, exchanges and marketplaces. The company was named by Forbes as one of America's Best Startup Employers in 2022.
For more information, please visit: https://unstoppabledomains.com/
About DFZ Labs and Deadfellaz
DFZ Labs is a Web3 company pioneering the convergence of blockchain technology with storytelling, art and entertainment to create products and experiences that redefine the relationship between community and brand. Founded in 2021, DFZ Labs has a focus on digital identity, creator empowerment and embracing evolving technology. DFZ includes Deadfellaz, DFZ Gaming, and the upcoming TCG, codenamed ‘RIP TCG'. Deadfellaz has an active and vibrant community in Web3 and beyond - championing diversity, pop culture and progressive innovation. DFZ is led by award-winning co-founders Betty, and Psych - who bring their extensive background in creative production at a AAA level, community building, UX, UI and more to this partnership.
Website | Discord | Instagram | Twitter
SOURCE: Unstoppable Domains
View the original press release on accesswire.com
