Baton Rouge, LA - August 13, 2025 - Jen Gomez, The Joyful Strategist, is pleased to announce the launch of The JOY Method™, a proprietary framework designed to help leaders and entrepreneurs harness joy as a strategic advantage. The method reframes joy not as a byproduct of achievement but as a driving force behind confident leadership, effective decision-making, and sustainable growth.

The JOY Method™ combines strategic planning, emotional intelligence, and principles of influence psychology to deliver a structured yet human-centered approach to leadership development. Designed to challenge the hustle-driven mindset, the framework empowers high-performing women and purpose-driven teams to pursue growth without compromising personal alignment or well-being. The method guides them through a transformative process that includes:

• Breaking through fear-based leadership patterns that limit growth and vision

• Cultivating influence that inspires aligned action and builds meaningful relationships

• Leading with purpose while creating sustainable success on their terms

“This isn’t about chasing joy at the end of the road, it’s about using joy as the fuel to build unstoppable momentum,” said Gomez. “When leaders embrace this shift, they access a level of clarity, connection, and influence that changes everything.”

The JOY Method™ draws on Gomez’s personal experience as a former executive and award-winning sales leader in the network marketing space, as well as her ongoing work as a purpose-driven business coach and leadership mentor. Having coached hundreds of leaders through seasons of transition, burnout, and reinvention, she developed the method as a response to a recurring theme in modern leadership: the cost of success when joy is not a part of the equation.

Her framework aims to empower individuals to align their strategy with purpose, infuse their leadership with authenticity, and take meaningful action that reflects both professional objectives and personal priorities.

The launch of The JOY Method™ also comes ahead of the release of Gomez’s upcoming book, Live by Design: Taking You from Leader to Legend. It will offer a deeper exploration of her journey, the science behind joy-driven leadership, and actionable strategies for building influence from the inside out.

In addition to her one-on-one coaching, Gomez continues to host masterclasses and group programs for women ready to lead with joy, clarity, and self-trust. For more information on The JOY Method™ or to join the next cohort, please visit https://www.jen-gomez.com/.

Media Contact
Company Name: Jen Gomez - The Joyful Strategist
Contact Person: Jennifer Gomez
Email: Send Email
Phone: (310) 210-8450
Country: United States
Website: https://www.jen-gomez.com/