Morrisville, NC - May 25, 2026 - Iron Age Nutrition announces that its Total Hydrate™ electrolyte formula is now available in GNC stores across North Carolina.
The launch kicked off at the GNC community block party in Morrisville, where Iron Age joined GNC and other leading brands for a full day of product sampling, education, and direct engagement with the local fitness community. Over 700 athletes and health-conscious attendees showed up to experience clean, results-driven supplementation firsthand.
Total Hydrate™ is now stocked at 11 GNC locations in the region. This marks a major milestone as Iron Age gains entry into the nation’s largest specialty supplement retailer, opening the door for nationwide availability across GNC stores. It follows successful placements in Nutrishop and Healthsup retailers and directly supports the brand’s strategic expansion into brick-and-mortar retail alongside continued online growth.
“Too many products were overhyped, underdosed, and full of unnecessary ingredients,” said Tony Gilbert, CEO and Founder of Iron Age Nutrition. “Total Hydrate™ delivers 800mg of Celtic Sea Salt with 72 trace minerals for faster hydration than water alone. No artificial sweeteners. No fillers. No shortcuts. Just clean, performance-grade electrolytes that actually work. This GNC rollout gets real results into more athletes’ hands and proves we’re executing exactly as planned. Feel great, elevate, dominate.”
All Iron Age Nutrition products are American-owned and American-made in an FDA-registered facility, third-party tested, and built on full transparency with zero proprietary blends. The Total Hydrate™ launch reinforces the brand’s core promise: premium clean-label supplements with no compromise.
For more information or to locate participating GNC stores, visit ironagenutrition.com.
About Iron Age Nutrition
Iron Age Nutrition creates bold, powerful supplements athletes and health-conscious professionals can trust. Founded to cut out the junk, every formula delivers precision, transparency, and performance. That means no fillers, no artificial sweeteners, with full label disclosure. Made in the USA, third-party tested, and held to the highest standards.
Media Contact
Company Name: Iron Age Nutrition
Contact Person: Keven Pimentel - CMO
Email: Send Email
Phone: (770) 733-2721
Country: United States
Website: https://www.ironagenutrition.com/
